This is an excellent article about the fallacy of many “green” building techniques.
By Michael Mehaffy and Nikos Salingaros
“One problem with many sustainability approaches is that they don’t question the underlying building type. Instead they only add new “greener” components, such as more efficient mechanical systems and better wall insulation. But this “bolt-on” conception of sustainability, even when partially successful, has the drawback of leaving underlying forms, and the structural system that generates them, intact. The result is too often the familiar “law of unintended consequences.” What’s gained in one area is lost elsewhere as the result of other unanticipated interactions.”
Jevons’ Paradox: the proposition that technological progress that increases the efficiency with which aresource is used tends to increase (rather than decrease) the rate of consumption of that resource.